Dirty data can quietly drain productivity, skew reports, and frustrate users. One of the most common culprits? Duplicate records. Whether it’s the same contact added multiple times or duplicate accounts clogging your system, Salesforce users often realize this issue only after go-live.
Why It Happens:
Sales teams entering data quickly, integrations pulling in overlapping records, or a lack of validation rules can all result in duplicate chaos.
Quick Fixes to Start With:
- Use Salesforce’s Duplicate Management Rules to prevent future entries.
- Schedule regular data deduplication jobs using tools like DemandTools, DupeCatcher, or native Salesforce reports.
- Implement standardized naming conventions across teams.
But de-duplication isn’t just about cleaning up—it’s about keeping things clean, permanently.
How Auspicate Can Help:
At Auspicate, we don’t just fix the mess—we stop it from coming back. Our managed services include automated data hygiene routines, deduplication tool setup, and user training to ensure clean data is the norm, not the exception. Let us help you fall in love with your Salesforce data again.
Email : support@auspicate.com.au